Wednesday, May 1, 2013

FreshDirect expands to more Philly suburbs; adds 90 new zip codes

Internet grocer FreshDirect announced yesterday that it has expanded service to more than 90 new zip codes that range from the Philadelphia area all the way to Long Island in New York. FreshDirect entered the Philadelphia market in October 2012 in limited areas, and expanded just three months ago to many surrounding suburban counties. 

Most of the new zip codes are in New Jersey, covering eight counties in Northern New Jersey as well as Camden and Gloucester counties in Southern New Jersey.

FreshDirect CEO Jason Ackerman said that suburban growth is outpacing urban growth, prompting the expedited growth outside of New York City and Philadelphia.

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